What is Colour Analysis? History, Art and Science Behind It.
- Intended Image Consulting
- Nov 5
- 3 min read
Colour Analysis is a scientific process of finding the best colours that complement an individual’s natural features. It focuses on the SHE factor — Skin tone, Hair colour, and Eye colour. This process helps you discover which shades make your face look brighter, your skin healthier, and your overall appearance more balanced.
Colour Analysis is also known as Seasonal Colour Analysis or Personal Colour Analysis (PCA). It’s based on the idea that everyone has a unique combination of tones that fit into one of the four seasons — Spring, Summer, Autumn, or Winter. Each season has its own colour palette that enhances your natural beauty and helps you choose clothes, makeup, and accessories that truly complement you.

The History of Seasonal Color Analysis
There have been many discoveries and ideas developed around colour analysis over the years, but the most popular and influential ones began in the early 20th century with Johannes Itten, who noticed how certain colours naturally complemented people’s features and reflected the colours found in different seasons. Later, Suzanne Caygill developed this idea into a system called Seasonal Colour Analysis, linking personal colouring to seasonal palettes. Carole Jackson then made the concept popular worldwide through her best-selling book Color Me Beautiful, bringing colour analysis into mainstream fashion and everyday life. By the 1980s, the color analysis movement had become a global trend, changing the way people approached fashion, beauty, and personal style.
The Science Behind Our Natural Colours
Just like in art, the three primary colours — red, blue, and yellow — Our body contains these primary colours through:
Hemoglobin (Red): Gives a pinkish-red tint to the skin, which often results in a cool tone.
Carotene (Yellow): Adds a golden warmth to the skin, creating a warm tone.
Melanin (Brown-Black): Melanin is a natural pigment that gives colour to the skin, hair, and eyes.
These colours appear through natural pigments that influence our skin tone, hair, and even eye colour. Together, they create the unique colouring that makes each person different.
Why colour Analysis is Important?
🚫The Wrong Colors
The wrong colours can make your skin look dull or pale.
Highlight fine lines and pores, and even create unwanted shadows around your mouth, nose, and eyes. Instead of enhancing your natural beauty, the color takes all the attention.
✅ The Right Colors
Wearing the right colors can completely change how you look and feel. The right shades make your skin look healthier and more radiant, giving you a youthful and confident glow.
Your eyes appear brighter and fresher, and even small imperfections — like dark circles or visible pores — become less noticeable. Everything looks more balanced and natural.
Color is a power which directly influences the soul.” — Wassily Kandinsky.
Quick Colour Analysis Guide for Beginners
Observe Your Natural Features – Look at your skin, hair, and eye colour in natural light. These are the key elements that define your personal colour palette.
Use a White Background Test – Hold different coloured fabrics or clothing near your face in front of a mirror with natural light and a white background. You’ll easily see which colours brighten your face and which ones dull it.
Pay Attention to How Colours Make You Feel – The right colours not only make you look better but also boost your mood and confidence.
Don’t Be Afraid to Experiment – Colour analysis is a guide, not a rulebook. Use it to explore, not limit, your personal style.
Invest in a Personal Colour Consultation – If you’re unsure, a certified colour analyst can help you identify your best palette with professional precision.
Colour analysis is more than just a trend — it’s a way to understand yourself better through the colours that make you look and feel your best. Whether you explore it on your own or through a professional consultation, finding your colour season is the first step toward building a wardrobe that truly reflects you.
Ready to discover your colour season? Click here to book your personal colour analysis session today! Or share your experience in the comments below — what colours make you feel your best?



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